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The Team

Who We Are!


Bret Huotari

CEO & Founder

Bret is a certified personal trainer through AFPA and AED/CPR certified through the American Red Cross. He has been a professional personal trainer and boutique fitness general manager for twelve years. His specialization lies in physical therapy, behavioral psychology, corrective movements, and breathing mechanics. He has opened and grown many locations and developed leaders in the fitness industry. As a passionate fitness enthusiast, Bret is committed to pushing the boundaries and shifting the health and fitness paradigm. His personal philosophy is that everyone and anyone can change their life by building their confidence and discipline through the will of decisions. His long-term goal is to design and develop innovative fitness equipment that helps assess and improve posture, breathing and human performance.


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Tripp Parks

COO and Co-Founder

Tony "Tripp" Parks, is a certified personal trainer, nutritionist, genetic-based program design and strength & conditioning specialist with over a decade of experience in the health & wellness industry. He is the former owner of the protein bar and former cornerback for the Professional Football League (RPFL). Tripp specializes in science-based fitness results, with a particular focus on genetics. His expertise lies in designing customized programs based on an individual's genetic makeup, to maximize results. Tripp uses a combination of science, experience, and discipline to help his clients reach their fitness and wellness goals. Whether you're a seasoned athlete or have never set foot in a gym, Tripp has the skills and expertise to help you achieve your goals and stay there.


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